Tidal overhauls plans, removes free tier but slashes prices for most users
- by autobot
- April 12, 2024
- Source article
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Tidal has that it will eliminate its free tier plan and consolidate its subscription plans. Starting , the music streaming service will no longer offer a free,ad-supported option. Instead, Tidal will now offer a single individual paid subscription plan that's simply called at . For families, there's a family option for up to 6 users at . This new plan combines the features previously found in Tidal's higher-tier HiFi Plus offering, including lossless audio, Dolby Atmos support, and access to over 110 million songs in high-quality formats. . An individual HiFi Plus plan used to be S$19.80, whereas a family HiFi Plus plan was S$29.70. Previous Tidal HiFi Plus subscribers who had access to feature will see it become an extension instead. , which would bring the total of an individual subscription to $19.80. If you want DJ integrations, you'd have to subscribe to an individual plan. Here is a nifty table for the pricing update
The removal of the free tier is likely an effort to drive more paid subscribers as Tidal faces increasing competition from larger streaming services. While the new consolidated plan offers more features for a lower price than the previous HiFi Plus tier, the added cost of the DJ extension may be a disappointment for users who relied on Tidal's DJ integrations. For those wanting to listen to high-fidelity audio, Tidal’s plan is now priced equally to Apple Music. Spotify has yet to offer an option for HiFi listening despite numerous and . Overall, the changes represent Tidal's attempt to streamline its offerings and better position itself in the crowded music streaming landscape.